For dates of upcoming workshops, check out the calendar here.
Harnessing the Power of LinkedIn – A Beginners Workshop!
Discover the power of the world’s largest professional networking site. Whether you’re looking to connect with new business clients, build brand awareness or just trying to expand your personal network, LinkedIn is an excellent tool. Our presenter is Angela Pitter, founder of LiveWire Collaborative, partnering will small businesses to achieve brand awareness and drive sales via social media.
Learn how to get started with LinkedIn through a step-by-step illustration using a live LinkedIn account with demonstrations of many powerful features. This course will include the following:
- How to set up your profile to make yourself appear in searches
- How to search for and add contacts for strategic networking
- How to request recommendations/testimonials
- How to use Groups to connect with your target audience to position yourself as a leader in your field
Advanced tips and tricks for getting the most of this social media service.
5 Ways to Maximize Linkedin – Advanced Users Workshop!
This is an intensive hands on workshop designed for business owners that want to quickly master their firms’ business development potential through LinkedIn. It’s a packed agenda including: Advanced Network Building Strategies, Using Linkedin for Lead Generation & Prospecting, Become a Linkedin Group Power User, How to Create and Optimize your Company Page and using LinkedIn Mobile.
This is an ADVANCED LinkedIn workshop. Anyone may register, but it is suggested that attendees already have a nearly 100% completed (All Star) profile, minimum of 250 connections, belong to at least 10 groups and participate on LinkedIn at least once or twice a week.
GETTING STARTED WITH FACEBOOK FOR BUSINESS
With over one billion people on Facebook, it’s well worth your while to learn how to turn some of them into your customers. This class is for the Facebook novice. Leave this class knowing how to create a business page that maximizes all of the new features that Facebook Timeline has to offer. Additionally learn how to engage your audience, attract followers and most importantly how to calculate your return on investment.
5 Steps to Business Success on Facebook
In a recent survey businesses overwhelming preferred to have a Facebook page with 2 million fans over a Super Bowl ad! If you currently have a Facebook business page with at least 30 fans and have had limited success, this class is for you! Leave this class knowing how to optimize your business page to maximize engagement and attract more followers. Additionally learn how to use facebook insights and integrate apps for your competitive advantage as well as create ads that get you noticed.
Demystifying Social Media Metrics
What social media metrics are important and how do you use them to grow your business? Knowing what data matters, and what does not, is critical to creating your own social media metrics tracking system. During this two-hour workshop, you will learn:
- Uses of social media metrics to better understand your online community
- Major elements of Google Analytics, Facebook Insights, and YouTube Insights
- Key metrics to track in order to develop and optimize content for the community
- Strategies for managing content between multiple channels
GET MORE LEADS, LISTINGS and LEVERAGE! – Social Media for the Real Estate Professional
“94% percent of all home buyers start their search online”
“51% of buyers “Googled” their real estate agent”
Ever wondered what all the buzz is about Social Media and how real estate agents can profit by getting into blogging & using Social Media sites like Facebook, Twitter, LinkedIn and YouTube?
During this workshop you’ll learn tips from case studies featuring real estate professionals using Facebook, Twitter, LinkedIn and other social sites. Discover how to recruit new clients using social media, apply proven strategies to your business, and explore efficient ways to curate relevant social content.
Show up in the next Google search! Join us and learn how to gain mind share with social media activities to produce more listings, find new buyers, build referral networks and elevate your reputation as an experienced and knowledgeable agent.
It’s Not Rocket Science – Shake it Up with Social Media
Well like it, love it, hate it, but you simply can’t ignore it—social media is here to stay! You’ve heard all the names – Facebook, YouTube, LinkedIn, Twitter, Pinterest, Google+ and many more. But the questions still remain: What is it? Why do I need it? How will my business benefit? And most importantly can I pick just ONE because we all know time is money!
This course is for professional service consultants and businesses of all sizes who want a better understanding of the wide array of social media tools and to learn about social media’s tremendous potential to help sell your product, service, or personal brand.
Upon completion of this workshop you’ll walk away with the following:
- An understanding of the most popular social media tools, including Facebook, LinkedIn, and Twitter their differences
- Improved knowledge of Social Media lingo – converse with the most commonly used terms on major social platforms
- How companies and small businesses like yours are utilizing social media
- How to match the appropriate social media platform to your business
- Cost to implement and time commitment
There’s An App for That! – Save Time, Save Money!
Need to access a file from your desktop? Want to take paperless notes? Can’t keep track of receipts or mileage? Need to invoice from the road? Want to collect payments at point of service? The solution is in the palm of your hand! If you’re a professional service provider, consultant or small business owner bring your iPhone or iPad and you’ll learn how to make the most of every minute of the day. (Sorry, this class does not cover Android apps.) This is an interactive session and you’ll discover which apps can help you organize your daily activities so there is little or no office work at the end of your busy day.
And the best part is that you can get started with most of these apps for FREE!