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Digital Marketing Consultancy in Newton MA

"Connect, Collaborate and Convert with Social Media"
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It’s Not Rocket Science – Shake it Up with Social Media

it's not rocket scienceWell like it, love it, hate it, but you simply can’t ignore it—social media is here to stay! You’ve heard all the names – Facebook, YouTube, LinkedIn, Twitter, Pinterest, Google+ and many more. But the questions still remain: What is it? Why do I need it? How will my business benefit? And most importantly can I pick just ONE because we all know time is money!

This course is for professional service consultants and businesses of all sizes who want a better understanding of the wide array of social media tools and to learn about social media’s tremendous potential to help sell your product, service, or personal brand.

Upon completion of this workshop you’ll walk away with the following:

  • An understanding of the most popular social media tools, including Facebook, LinkedIn, and Twitter their differences
  • Improved knowledge of Social Media lingo – converse with the most commonly used terms on major social platforms
  • How companies and small businesses like yours are utilizing social media
  • How to match the appropriate social media platform to your business
  • Cost to implement and time commitment

Social Media for the Real Estate Professional

GET MORE LEADS, LISTINGS and LEVERAGE! – Social Media for the Real Estate Professional

SocMedRE“76% of all sellers contacted only one agent and 16% contacted just two”

“94% percent of all home buyers start their search online”

“51% of buyers “Googled” their real estate agent”

Ever wondered what all the buzz is about Social Media and how real estate agents can profit by getting into blogging & using Social Media sites like Facebook, Twitter, LinkedIn and YouTube?

During this workshop you’ll learn tips from case studies featuring real estate professionals using Facebook, Twitter, LinkedIn and other social sites. Discover how to recruit new clients using social media, apply proven strategies to your business, and explore efficient ways to curate relevant social content.

Show up in the next Google search! Join us and learn how to gain mind share with social media activities to produce more listings, find new buyers, build referral networks and elevate your reputation as an experienced and knowledgeable agent.

Demystifying Social Media Metrics

social media metricsWhat social media metrics are important and how do you use them to grow your business? Knowing what data matters, and what does not, is critical to creating your own social media metrics tracking system. During this two-hour workshop, you will learn:

  • Uses of social media metrics to better understand your online community
  • Major elements of Google Analytics, Facebook Insights, and YouTube Insights
  • Key metrics to track in order to develop and optimize content for the community
  • Strategies for managing content between multiple channels

Joining CWE 9th Annual Women’s Business Leaders Conference

2015 WBLC header

 

The 2015 CWE Women Business Leaders Conference is THE premier event for New England women in business!  Join my session on Friday, October 23, 2015.

“Connect, Collaborate, and Convert with Social Media”

Love it or hate it, you can’t ignore it—social media is here to stay! But the same questions remain: How can I stand out? How do I use it to build my business? In this session, we’ll discuss the latest trends in social media. And using case studies from various industries, we’ll explore how you can make your social channels more interactive and brainstorm ways to get your message in front of the right customers.

In this session, you will:

  • Become more aware of the current social media landscape and trends
  • Discover how brands, companies, and small businesses like yours are using social media
  • Identify the top 3 three things you need for an effective social strategy
  • Understand how to measure social media performance (since likes do not equal revenue!)

Power Up with Your Business with Twitter!

Keynote at 2015 Annual Tax Update

twitter screen shot

 

With 500 million Tweets a day and over 300 million active users, people turn to Twitter to bring them closer to the things they care about. At this keynote discover how to formulate a winning Twitter strategy for your business. Then learn 3 techniques that’ll help you power up your business. The result: You’ll have greater authority, more engaged followers and higher traffic to your landing pages and content.

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