The 2015 CWE Women Business Leaders Conference is THE premier event for New England women in business! Join my session on Friday, October 23, 2015.
“Connect, Collaborate, and Convert with Social Media”
Love it or hate it, you can’t ignore it—social media is here to stay! But the same questions remain: How can I stand out? How do I use it to build my business? In this session, we’ll discuss the latest trends in social media. And using case studies from various industries, we’ll explore how you can make your social channels more interactive and brainstorm ways to get your message in front of the right customers.
In this session, you will:
- Become more aware of the current social media landscape and trends
- Discover how brands, companies, and small businesses like yours are using social media
- Identify the top 3 three things you need for an effective social strategy
- Understand how to measure social media performance (since likes do not equal revenue!)